Net
Neutral
Sunday, April 26, 2015
Net Neutral
Airtel launched “Airtel Zero” in
the beginning of April 2015. The company
listed the benefits to the customers and marketers in their web site - Customers enjoy free data access to a
variety of mobile apps signed up with ‘Airtel Zero’. App providers will pay for customers’ data
charges and hence it is toll free access to their mobile application. Here would be customers are tied to Airtel
and the app provider pays to the platform owner the usage charges. In effect the users selectively get the
benefit of free data paid by someone else but restricted to the dealings with
Airtel and the app provider. Airtel
boasted of providing equal opportunities to all, big or small. Flipkart which decided to join hands a week
before with Airtel Zero platform for providing Airtel subscribers free use of
its application through Airtel Zero backtracked and walked away from the deal. Flipkart also issued a statement committing
to the larger cause of net neutrality in India.
A flip flop by Flipkart! As a
business proposition it is still good, but discriminatory. It can be called a restrictive trade
practice. That is, when you access Flipkart through Airtel, you need to pay no data charges, whereas you will have to pay for it to access Flipkart through other providers like, Idea, BSNL, etc. You are being influenced / forced to deal with Flipkart only through Airtel.
In United States, Comcast’s bid
to acquire competitor Time Warner Cable last year, for $45 billion, fell
through last week. Fears were expressed
in many quarters that the merged unit would have control of more than 50% of U.S.
broadband market and viewed the proposed merger as anti competitive. Comcast Corporation, a Nasdaq listed company,
is U.S.’s largest video, high-speed internet and phone provider (Xfinity brand)
and cable networks provider, whereas the
Time Warner is the world’s third largest television networks and filmed TV
& Entertainment company. The merger
of these two would have created a monopoly situation in U.S.
Though the concept of ‘Net
Neutrality’ is a highly debating topic world over for quite some time, it has
arrived in India only now. The
regulator, Telecom Regulatory Authority of India has received more than a
million mails through savetheinternet.in
campaign for net neutrality. Alas, the
TRAI’s role in India is only advisory in nature and does not have the teeth. And The Information Technology Act, 2000 does not have provisions that prevent
service providers from controlling the internet to serve their business needs.
Labels:
Net Neutrality
Location:
Coimbatore, Tamil Nadu, India
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